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"Beast Racing Brings Thrills and Transformation to North Avenue!"
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Beast Racing RevitalizesBattle Creek's North Avenue: High Performance Meets Community Care |
From the Finish Line to the Front Office: How a Local Drag Racer is Cutting Costs for Battle Creek Drivers. |
There’s a new roar coming from the corner of North Avenue and Morgan Road, but it’s not just the sound of engines, it’s the sound of a long-vacant space coming back to life.
Beast Racing, located at 1047 North Avenue, has officially opened its doors, transforming an old car dealership into a top-tier automotive service center.
From the Drag Strip to the Shop
The man behind the "Beast" is Chad Wolschlager, a familiar face to anyone in the local racing scene.
With a deep history of drag racing at various area tracks and the nearby 131 Dragway, Chad isn't just a mechanic; he’s a performance enthusiast with the pictures to prove it.
Visitors to the shop will immediately notice the "wall of fame" featuring photos of Chad’s racing history and his friends from the circuit, giving the facility a personal, community-focused feel.
A Mission for Fair Pricing
Chad’s transition from supervising automotive repairs to owning his own shop was fueled by a simple, powerful realization.
After a friend received an outrageously expensive quote for a brake job, Chad and his wife knew they could do better.
They set out with a clear mission: provide the Battle Creek community with high-quality automotive work that is both better and more affordable than the big-box alternatives.
More Than Just an Oil Change
The renovation of the facility is impressive, featuring a clean, modern, and welcoming waiting area for customers.
But Chad is looking to offer more than just car repairs; he’s looking to build a community hub for the Penfield area.
During a recent visit, the Kicki N Kurbz food truck was spotted out front, and Chad mentioned plans to host food truck nights this coming summer.
For a part of town with limited dining options, these events promise to be a welcome addition to the neighborhood. Visit Beast Racing
Whether you need a tune-up, suspension work, or those all-important brakes, stop in and welcome Chad and his team to the neighborhood.
Q: Why is Beast Racing’s opening a significant story for the North Avenue corridor?
A: The shop is revitalizing a long-vacant former car dealership at the corner of North Avenue and Morgan Road.
Bringing a local business into a space that has been empty for a while helps breathe new life into the Penfield area and sets a positive tone for further local development.
Q: What makes the "Beast Racing" mission different from a typical corporate auto shop?
A: This business was born out of a personal mission to provide fair pricing.
After seeing a friend get overcharged for basic maintenance, Chad and his wife decided they could offer high-quality automotive work that is both better and more affordable for the community.
Q: How does this new business plan to serve the Penfield community beyond car repairs?
A: The shop is positioning itself as a community hub by planning "food truck nights" for this coming summer.
Since Penfield currently has limited dining options, these events will provide a much-needed variety of food choices for local residents. |

